Our thirtieth Anniversary 12 months handed in what felt just like the blink of a watch. It was once a 12 months of birthday celebration, demanding situations, and thrilling adjustments—a chance to reintroduce ourselves to the sector after achieving this milestone.
To our longtime consumers who’ve been with us via a number of iterations of the PT’s logo and numerous cups of espresso: thanks such a lot to your beef up! It in point of fact method the sector to us.
To the brand new consumers who found out us this 12 months: welcome! We are satisfied you might have entrusted us along with your caffeine consumption and hope you experience exploring our wide variety of choices.
Earlier than 2024 rolls round, let’s have a look again on the highlights of our 12 months:
We introduced 56 person espresso choices in 2023, 17 of that have been sourced from our Direct Industry companions in Latin The usa. Our inexperienced espresso purchasing staff visited Guatemala, Panama, Colombia, and past to reconnect with our companions and proceed forging new partnerships.
Because it occurs, a kind of newer partnerships ended in our 2023 Excellent Meals Award! Stefan Muller of Don Benjie Property has handiest been generating espresso for 12 years, however his willingness to dive in head-first—utterly replanting an deserted espresso farm with high quality sorts and exploring processing ways with the implausible staff at Creativa Espresso District—has paid dividends. Our roast of Stefan’s Static Gesha Herbal won 95 Issues from Espresso Evaluate, in addition to a 2023 Excellent Meals Award. Keep in mind that, we stay up for seeing this partnership flourish within the coming years.
Talking of Espresso Evaluate, we are very pleased with the 5 nice evaluations we won this 12 months: 93 Issues for Flor del Sol Signature Mix, 94 Issues for Finca Los Planes L. a. Muela Pacamara, and 95 Issues for Volcan Azul Gesha Anaerobic Herbal, Peñaherrera AAA Washed, and El Milagro Bourbon Especial! El Milagro, a distinct microlot from Onyx Espresso’s Gem stones sequence, additionally gave the impression at #27 on Espresso Evaluate’s Best 30 Coffees of 2023.
Different highlights:
- Our head roaster, Mike Mazulo, attended the Espresso Roasters Guild retreat on the finish of September and taught a category on Profile Roasting and Roast Concept for up-and-coming roasters. Mike has attended many retreats with the Guild, which is a world arm of the Strong point Espresso Affiliation devoted to inspiring a various roasting neighborhood in the course of the construction and promotion of the occupation.
- We subsidized the 24-hour Best possible Display livestream, offering a distinct espresso mix for his or her inexperienced room.
- We introduced a cellular app for our cafes, providing common consumers a very simple method to order forward at the move whilst incomes rewards issues with each and every acquire.
The largest information, in fact, was once our logo refresh in November, which integrated a transition from 12oz to 10oz baggage and all-new packaging around the board. In case you ignored the massive announcement, you’ll be able to find out about what modified—and why—right here. We are in point of fact pleased with how our collaboration with native artist Alicia Kelly grew to become out, and we are hoping you’re keen on our refreshed glance too.
Now, it’s time to appear forward: Direct Industry coffees from Guatemala, single-origins from Ecuador and Ethiopia, and In step with Aspera Get advantages Mix are all coming in January. Get your mugs in a position!
Cheers to new adventures—and new coffees—within the new 12 months.
– The PT’s Crew